Tagged: Apple

Why the Beats Acquisition is Uncharted Territory For Apple

Today, Apple acquired Beats for $3 billion. When I first heard the rumors, I didn’t believe it. The deal didn’t seem to make sense, until you really dug into the core of this complex transaction, and all the value that Beats provides. Let me explain what’s so fascinating about this deal… What’s so different about this acquisition? The Beats acquisition represents entirely new ground...

Applecare Pays for itself Three Times Over

This month has been a horrible one for my mac. Both the logic board, and the battery failed, and my charger broke down as well. But thanks to Apple’s fantastic extended warranty program – Applecare – my computer is better than ever, and it didn’t cost me a cent. Here’s the tale of my nightmare, and how Apple made it as painless as possible....

Apple iTV concept sketch

Will Apple Kill The Television this April? I certainly hope so

This April, Apple will reportedly release a killer new set-top box to replace the current Apple TV. Early reports suggest it may run “on top” of your current cable TV box, giving your TV a more functional interface, and offering access to services like Netflix directly on your TV. The fact is, Apple’s new device may do much more than those initial reports suggest....

The Macintosh Is 30. Just how far have we come? (stat comparison)

Happy Birthday Mac! You’ve gotten old, but you look great. I’m normally not so candid with the elderly on their birthday, but I’d just like to reflect on how far you’ve come. By your first birthday, yes you were beautiful, but you were still very immature. Seeing you 30 years later, you’ve really grown. Let’s take a look at exactly how much you’ve changed,...

The 2013 Mac Pro’s 1st Unboxing Video [Full]

The first new Mac Pros have finally made it off the line, and the first unboxing video (see: unboxing a calculator for more on this strange phenomenon) is officially up on Youtube. Why it’s significant: Manufactured in the USA. Not unheard of amongst PC manufacturers, but unusual and welcome by most. Pros have been waiting for this for four years. The new Mac Pro...