Showcasing Amazing Tech
Microsoft must have paid Modern Family a lot of money for the rights to product placement, because in one screenshot, I found eight products placed, from a Windows tablet, to a Surface-like tablet, to Windows laptops. Seriously, it’s a barrage of Windows Products. It’s the best marketing I’ve seen from Microsoft in recent years. Especially compared to their awful TV ads. Check it out...
As they say, “the proof is in the pudding”. Apple showed off the iPhone 5S’s camera in one of the more brilliant smartphone ads of all time, “A Harris Family Holiday”, an ad launched yesterday, set to Judy Garland’s “Have Yourself a Merry Little Christmas”. The ad was a family holiday montage shot entirely on an iPhone 5S – a standard iPhone 5S. Complete...
Have you ever watched two ads from AT&T, Samsung, Microsoft, or just about any other tech company, and thought, “I’ve seen this ad before, but with different actors”. The fact is, they’re all the same! College Humor pointed it out with this poignant satire of a tech commercial, where everyone in the commercial literally spells out how cliche EVERY tech commercial is. Watch it,...
In their usual grandiose fashion, Apple released a movie-like trailer for the new Mac Pro. Using “James Bond”-esque music, fast moving camera pans to show the beautifully sharp curves, and other cinematic techniques, Apple drummed up excitement. In the end, the Mac Pro transforms into fire, then earth, showing its magnitude. This ad is different from past mac ads, usually shot on white backgrounds,...
One ad campaign from 1993 has proved itself to be incredibly predictive. The campaign, themed “You Will”, and produced for AT&T, predicted things like the iPad, GPS, videochattingm and more, all a decade before these things came into existance. “Borrowed a book from thousands of miles away”. Just as on the touch display in the commercial, we can now rent a book straight from...
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